Mercedes-Benz has reversed course on plans to discontinue its A-Class model, opting instead for a full electric redesign to compete directly with the upcoming Audi A3 e-tron. The next-generation A-Class, slated for release around 2029, will leverage the company’s MMA platform to offer both all-electric and hybrid powertrains.
Production Shift and Platform Flexibility
Originally slated to cease production in 2025, the A-Class’s future was secured by shifting manufacturing to Mercedes’ Kecskemet plant in Hungary starting next year. This move frees up the Rastatt factory in Germany to focus on the new Mercedes CLA. The MMA platform is designed to accommodate rapid shifts in powertrain technology, ensuring the A-Class can adapt to stricter Euro 7 emissions standards coming into effect in 2027.
Design and Powertrain Options
Exterior Design Director Robert Lesnik confirmed that the electric A-Class will not revert to an upright, cab-forward design like the original late-90s model. Instead, it will adopt a more stylish, cab-back profile similar to the CLA, retaining a traditional hatchback shape to distinguish it. The platform allows for both electric powertrains (similar to the CLA) and hybrid units, with potential for a high-performance AMG variant.
Range and Pricing Expectations
Mercedes anticipates a range comparable to the CLA, potentially exceeding 483 miles on a single charge. The A-Class will remain the entry point to Mercedes’ electric lineup, positioned below the electric CLA in terms of pricing. The current CLA starts at £45,615, so the A-Class is expected to be more affordable.
“The MMA platform is flexible, which is great because in the future we’ll have to change our minds faster than we do now.”
— Robert Lesnik, Exterior Design Director at Mercedes
Mercedes’ decision to retain the A-Class name, rather than branding it under the “EQ” system, indicates a shift towards familiar naming conventions for its electric vehicles. This move underscores the brand’s commitment to maintaining its core model lineup in the transition to electric mobility.
This pivot ensures Mercedes maintains a strong presence in the compact luxury EV segment, offering a direct competitor to Audi’s forthcoming A3 e-tron.
